Discover Atlanta.
Passport Atlanta
My Role
Branding, Creative Direction, UI Design, Team Lead, Design System
Project Description
Passport Atlanta is an iOS app that was created with the aim of helping students discover the vibrant city of Atlanta in a unique way. The app presents a series of Journeys spread across the city that challenge users to complete a variety of tasks in order to earn points and rewards.
Discover Atlanta.
The app displays various Journeys throughout the city, including popular destinations such as The World of Coca-Cola and the MODA Museum.
Embark on unique Journeys.
Each Journey is hand crafted, requires a certain amount of time, rewards points, and includes a few Tasks for the user to complete.
Complete Tasks.
Tasks are unique to each Journey, ensuring that users have a fresh experience each time they embark on a new adventure
Collect Stamps.
When a user successfully completes a Journey, they are rewarded with a collectible stamp and an increased overall rank within the app. This encourages users to explore more of the city and engage with the app's content over time.
